North Carolina Aquariums Adopt-An-Animal (Eagle)-0
North Carolina Aquariums Adopt-An-Animal (Eagle)-1
North Carolina Aquariums Adopt-An-Animal (Eagle)-2

North Carolina Aquariums Adopt-An-Animal (Eagle)

The Aquariums wanted to begin a new Adopt-An-Animal program as a way to generate support for their animal care, exhibits and programs. Our client studied similar programs at zoos and aquariums around the country, and came up with an outline of the types of materials to be included in an “adoption” package. Our team developed custom animal silhouette illustrations (based on actual animals at the NC Aquariums) as part of multiple branding solutions that we presented to the client. Once final logos were selected, our team designed five unique animal fact cards, a certificate of adoption, logo car decals, and an HTML e-blast.

The program has been incredibly successful since launching at the end of summer 2012 and still continues today.

  • Categories: Fundraising, Illustration, Print

Related Items

  • Transitions LifeCare direct mail Spring 2016 featured image

    Transitions LifeCare

    Fundraising, Marketing, Print

    Direct mail campaigns for Transitions LifeCare, founded as Hospice of Wake County in 1979.

  • Aquarium News Magazine

    Aquarium News Magazine

    Marketing, Print, Publication Design

    Publication design and layout for the news magazine of the North Carolina Aquariums. This magazine was produced bi-annually and sent…

  • NC Aquariums renew postcard 2015

    NC Aquariums Membership Renewal Postcard and Email Campaign

    HTML Eblast, Marketing, Print

    One strategy to create membership growth and harvesting for our long-time client, the North Carolina Aquariums and its non-profit support…


© 2019 Sally Johns Design + Strategic Marketing. All rights reserved.