NC Aquariums Email Newsletter SEAmail Revamp-0

NC Aquariums Email Newsletter SEAmail Revamp

SEAmail is the award-winning monthly email newsletter from the North Carolina Aquariums, featuring the latest information about programs, events, and items of interest from the three NC Aquariums at Roanoke Island, Pine Knoll Shores, and Fort Fisher, as well as news from Jennette’s Pier at Nags Head. Originally implemented in 2009 as a single monthly newsletter, the staff at the Aquariums wanted a fresh look for 2012 and a new format that would split the newsletter into 4 separate location specific e-blasts. Our team handled the re-branding effort for this project, eventually presenting the watercolor illustration style final solution that you see here. This design is still in use, and has shown to increase the click and open engagement rates of the users.

This rebranding project won PR Daily’s 2013 Nonprofit PR Awards, Honorable Mention in Best Branding/Re-Branding and Best Email Newsletter for the North Carolina Aquariums and Aquarium Society, SEAmail and Membership Campaign Marketing.

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  • Categories: HTML Eblast, Marketing, Responsive

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